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This is the reality for millions of people unfortunate enough to be born in these areas. The takeaway should be a greater focus on rights for LGBT people (and all people) in areas places where they truly lack rights and human dignity.Īs a trans woman I am not legally allowed to step foot on the soil of the majority of countries in the Middle East without being arrested or killed. The company's portfolio spans more than 150 television channels and 400 digital media properties worldwide, and includes MTV, VH1, CMT, Logo, Harmonix, Nickelodeon, Nick at Nite, Nick Jr. While the brands and their blatant hypocrisy is providing the internet some laughs, it ultimately highlights that the risk of staying silent during Pride Month in the Western world is too high, while the risk of showing support in areas like the Middle East is equally high. Happy Corporate Pandering Month! ? #PRIDE /N35NuIzTy1- Blaire White June 1, 2021 While many see it as a sign of progress that these companies are showing their support, even if in limited regions, others are slamming it as cowardly “rainbow capitalism.” Surely taking a real stand would be daring to flaunt the pride logos even in countries where it may be unpopular. Specifically, these rainbow logos are nowhere to be found on their Middle Eastern or African accounts.īelow are a few blatant examples from Mercedes-Benz and Bethesda: Social media has noticed, however, that almost almost all of these companies are showing their support exclusively in regions where gay, lesbian, bisexual, and transgender people are generally accepted.
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Bethesda, Bank of America, Mercedes-Benz, Microsoft, and many others had their rainbow logos ready to rock at midnight on June 1st. As we enter June, which is Pride Month, a plethora of corporations and businesses are showing their support for the LGBT community by altering their logos on social media into rainbows.